Fairtrade Coffee Australia is an organisation that stands to represent better pricing, decent work conditions, local sustainability, and fair terms of trade for the farmers and workers in the developing world who grow, farm and sell coffee beans to the western world. A long history of discrimination and poverty exists for coffee bean plantation farmers, predominantly in Ethiopia and other regions of South America.

Fairtrade was created to guarantee farmers a negotiated preharvest price.

Coffee shops all around the world now choose to stock only Fairtrade compliance coffee, and GB Coffee is proud to be one of them.